April $1 Offer — In-App Preview

Seven variants. Click any Copy XBase button to grab the source for Customer.io.

Earlier in the campaign · Days-left countdown

Variant A

Original (March-style)

Direct port of the March modal. Code is inline in body copy.

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Variant C

Two-step reveal

Hook → reveal. Code is unmissable. Mini-funnel in reporting.

↓ STEP 2 ↓
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Closing reminders · Live countdown

Variant D

Account card

Linear/Mercury-style. Eyebrow carries the live deadline. Big purple stat anchors the price. Three-row table tells the user exactly what to do.

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Variant E

The Pass

Tactile object — a dark pass nested inside the modal. Monospace serial, dashed perforation, deep-purple code panel. Live Liquid deadline in the framing line.

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Variant F

The 9pm Note

Truth-led headline names the actual pain ("notes after 9pm"). Editorial serif at scale. Offer demoted to a footer, like a NYT pull-quote with a caption.

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Variant G

Quiet Hours

Mood-led. Brand-color gradient horizon, italic serif pull-quote inside. Specs table below. The image does the persuading; the CTA is the only assertive element.

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Variant H

The Quarterly

Financial-statement format. Standard rate / Promotional rate / You retain. Numbers do the persuading. Reads like a Mercury statement, not a coupon.

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